project:

Corporate literature and collateral - Products & Tradenames Guide 2006, D&B Analytics brochure and the Business Who’s Who.

As one of the most respected global financial institutions, D&B’s brand guidelines ensure consistent messaging across all communications.

We were asked to enhance the ‘overused’ corporate vocabulary, while still maintaining brand integrity.

To complement guidelines, we developed simple graphic devices and focussed on the human element within imagery. By adding warmth and personality, we have created a suite of brochure and publication designs our client loves.